16 striking findings from 2016
In 2016, Pew Research Center examined an array of topics in America – from immigration to the growing divide between Republicans and Democrats – as well as many from around the globe.
Numbers, Facts and Trends Shaping Your World
Read our research on:
Search results for: “news consumption”
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1. Political content on social media
For several election cycles, Pew Research Center has documented the extent to which Americans are turning to social media for political information and action. The current political environment – featuring exceptionally high levels of interest in the election, partisan antipathy and political polarization – makes for an especially complex atmosphere for today’s social media users. […]
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1. Regular local voting, community attachment strongly linked to news habits
Overall, those most engaged in civic life tend to also be the most tapped into local news, but an examination of five aspects of civic life and their relationships to three areas of local news habits finds that attachment to one’s community and regular voting in local elections connect most strongly to local news habits. […]
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short reads
Q&A: Pew Research Center’s president on key issues in U.S. polling
Read a Q&A with Michael Dimock, president of Pew Research Center, on recent developments in public opinion polling and what lies ahead.
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5. Digital distinctions
Intentionality matters when it comes to online news consumption: those who seek the news out behave differently than those who stumble into news while doing other things online. Only about a third of digital news consumers (36%) actually prefer the online world as their primary platform for news.
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1. Pathways to news
In 2016, Americans express a clear preference for getting their news on a screen – though which screen that is varies. TV remains the dominant screen, followed by digital. Still, TV news use is dramatically lower among younger adults, suggesting further shake-ups to come. TV’s staying power over print is buttressed by the fact that […]
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3. Users spend more time with content in the morning or late at night
Mobile technology has allowed consumers to get news anywhere, and at any time, whether at work or home, while commuting or at a sports game. But are there certain times of day when Americans are more apt to engage with longer articles on their phones compared with shorter ones? And how does this match up […]
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5. On cellphones, return visitors spend more time with articles than visitors overall
Another question that arises in mobile digital news consumption is how often users return to an article – whether to finish reading it, re-read a portion, share it with a friend or for some other reason. This is again especially pertinent for long-form news, which requires more time to complete. Due to the way users […]
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Theme 5: Algorithmic categorizations deepen divides
Two lines of thinking about societal divisions were embodied in many respondents’ answers. First, they predicted that an algorithm-assisted future will widen the gap between the digitally savvy, who are the most desired customers in the new information ecosystem, and disadvantage those who are not nearly as connected or able to participate. The second observation […]
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Methodology
This study examined anonymized cellphone audience behavioral data collected by the web analytics firm Parse.ly through the lens of engaged time spent with long- versus short-form news articles. The data stem from activity on a mix of general and niche websites that are clients of Parse.ly.[11. numoffset=”11″ Pew Research Center is a customer of Parse.ly, […]