Numbers, Facts and Trends Shaping Your World

Search results for: “consumer trends”

  • report

    The Cell Phone Challenge to Survey Research

    Summary of Findings A growing number of Americans rely solely on a cell phone for their telephone service, and many more are considering giving up their landline phones. This trend presents a challenge to public opinion polling, which typically relies on a random sample of the population of landline subscribers. A new study of the […]

  • report

    Search Engine Users

    Internet users are very happy with their experiences searching the internet, but many are naive about how they search and the results they find.

  • report

    Americans Going Online…Explosive Growth, Uncertain Destinations

    Introduction and Summary The number of Americans going online to an information service or directly to the Internet has more than doubled in the past year, but most consumers are still feeling their way through cyberspace. Few see online activities as essential to them, and no single online feature, with the exception of E-Mail, is […]

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