Numbers, Facts and Trends Shaping Your World
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The share of adults in the United States who own tablet computers nearly doubled from 10% to 19% between mid-December and early January and the same surge in growth also applied to e-book readers.
Pew Internet/Elon University survey reveals experts’ hopes and fears about the hyperconnected generation, from their ability to juggle many tasks to their thirst for instant gratification and lack of patience
Digital Advertising and News: Who advertises on news sites and how much those ads are targeted Monday, February 13, 2012 – News organizations are having only limited success persuading their key traditional advertisers to move online and few news websites demonstrate the kind of sophisticated targeting of advertising that many consider the future of digital […]
To accelerate the transition to digital revenue, executives at nearly all of these newspaper companies agreed on one thing: Their advertising sales staffs needed to change. One of the broadest findings in this research, indeed, is the degree to which all of the executives talked about the need to re-train and re-tool sales staffs that […]
The study, Digital Advertising and News, contains two main elements: The central research study conducted and written in-house by PEJ researchers and an accompanying essay by Professor Joseph Turow, Ph.D., Robert Lewis Shayon Professor of Communication at the University of Pennsylvania’s Annenberg School for Communication. Professor Turow is an expert in media fragmentation and author […]
The biggest religion stories of 2011 involved tensions over Islam and questions about faith in presidential politics, especially Mormonism, according to an annual review of religion in the news.
Traditionally, the three broadcast networks have not had marked variations in their selection of news. That appears to be changing. In 2011, one network appears to differentiating itself with a more hard news orientation. CBS, which publicly has announced that it is trying to define itself with a more hard news approach, devoted almost one-third […]