Numbers, Facts and Trends Shaping Your World

Search results for: “audiences”

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    The Purpose-Driven Campaign: The Candidates’ Forum With Rick Warren

    Given the increased discussion of faith and values in the 2008 presidential campaign, it is perhaps fitting that candidates John McCain and Barack Obama are scheduled to make their first joint appearance of the general election season at an event moderated by Pastor Rick Warren at his 22,000-member Saddleback Church in Lake Forest, Calif., on […]

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    Beyond the sound bite

    Introduction After a long trend toward less news coverage of candidates’ words and policy positions, the online environment is offering engaged voters new chances to gather more comprehensive information about campaign events, candidates’ speeches, and office-seekers’ positions on issues. They are doing workarounds of “sound bite” culture by using the internet to view campaign events […]

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    Differences by Media

    Were their any notable differences in the way different media portrayed the major personal narratives about the candidates? In some specific cases, stark differences emerged, though overall, the press was in many ways more similar than different. Among the differences, on network television, the morning news programs stood out for an exceptionally positive portrayal of […]

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    Making Fun of the Press

    How much is the media itself a subject? In 2007, the media was the direct subject in 8% of the content on the program. That is more than twice as much as in the mainstream press (3%). But it may be less than some might have imagined. Much of the apparent criticism of the press […]

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    Clinton Drives the Media Narrative the Week Obama Wins

    In the last official week of the long and grueling Democratic nomination battle, Barack Obama captured his party’s top prize. But it was Hillary Clinton—by providing most of the week’s suspense and drama—who proved she could still dominate the story line in defeat.