Numbers, Facts and Trends Shaping Your World

Search results for: “audiences”

  • report

    Section 1: The Obama-McCain Matchup

    In spite of the huge television audiences for both political conventions and the strongly positive initial public reaction to the selection of Sarah Palin as the Republican vice presidential nominee, the electorate in September divides along most of the same demographic lines as it did prior to the conventions – and very much along the […]

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    China Olympics Attract Considerable Public Attention

    Summary of Findings The China Olympics are catching on with the American public and attracting a sizeable news audience. A majority of Americans say they are watching at least some of the Olympic coverage. Public interest in the Beijing games is comparable to that of the 2000 summer Olympics in Sydney; yet substantially lower than […]

  • transcript

    The Purpose-Driven Campaign: The Candidates’ Forum With Rick Warren

    Given the increased discussion of faith and values in the 2008 presidential campaign, it is perhaps fitting that candidates John McCain and Barack Obama are scheduled to make their first joint appearance of the general election season at an event moderated by Pastor Rick Warren at his 22,000-member Saddleback Church in Lake Forest, Calif., on […]

  • report

    Beyond the sound bite

    Introduction After a long trend toward less news coverage of candidates’ words and policy positions, the online environment is offering engaged voters new chances to gather more comprehensive information about campaign events, candidates’ speeches, and office-seekers’ positions on issues. They are doing workarounds of “sound bite” culture by using the internet to view campaign events […]

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    Differences by Media

    Were their any notable differences in the way different media portrayed the major personal narratives about the candidates? In some specific cases, stark differences emerged, though overall, the press was in many ways more similar than different. Among the differences, on network television, the morning news programs stood out for an exceptionally positive portrayal of […]