Numbers, Facts and Trends Shaping Your World

Search results for: “audiences”

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    Gas Prices, Disasters Top Public’s News Interests In 2007

    Summary of Findings Man-made and natural disasters dominated the list of the public’s top news stories in 2007. Nearly half of Americans (45%) tracked news about the shootings of 33 students at Virginia Tech University very closely, while nearly as many paid very close attention to reports on the Minneapolis bridge collapse and the California […]

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    Continuing Violence

    When it came to this largest group of stories—the 47% about violence that did not offer explicit assessments of the war—what messages did the stories carry? In general, thanks to the subject matter alone, they tended to convey a sense of continuing peril and alarm. Half these accounts of violence were straight ahead recitations of […]

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    Heavy Campaign Coverage Draws Large Audience

    Summary of Findings The 2008 presidential campaign dominated the national news last week, driven in large part by the lively Democratic debate in Philadelphia. Public interest in the campaign was up somewhat from previous weeks with 27% of Americans paying very close attention to campaign news. More than one-in-five named the campaign as the single […]

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    California Wildfires Draw Large Audience

    Summary of Findings The California wildfires overshadowed all other news stories last week both in terms of public interest and news coverage. Four-in-ten Americans followed news about the fires very closely, making it the fourth most closely followed news story of the year. The only stories that have attracted a larger audience this year were […]

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    Teens creating content

    Introduction In our 2005 report, “Teen Content Creators and Consumers,” we noted an important and emerging trend: teenagers were helping to lead the then-ascendant movement into the Web 2.0 era of participatory media. Online teens were utilizing the interactive capabilities of the internet—creating and sharing their own media creations—at levels far higher than adults. At […]

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    Widespread Interest in Rising Oil Prices

    Summary of Findings While the press focused heavily on the political turmoil in Pakistan last week, the public was interested in other things. The three news stories the public followed most closely last week, rising oil prices, the Iraq war and the recall of Chinese-made toys, received relatively little press coverage. The public’s top story […]