Numbers, Facts and Trends Shaping Your World

New Survey Explores Americans’ Christmas Plans, Childhood Traditions, and Likes and Dislikes About the Holiday Season

Washington, D.C. Dec. 18, 2013 — Nine-in-ten Americans say they celebrate Christmas, and three-quarters say they believe in the virgin birth of Jesus, according to a new Pew Research Center survey. But only about half see Christmas mostly as a religious holiday, while one-third view it as more of a cultural holiday. Virtually all Christians (96%) celebrate Christmas, and two-thirds see it as a religious holiday. In addition, fully eight-in-ten non-Christians in America also celebrate Christmas, but most view it as a cultural holiday rather than a religious occasion.

Media Contact: Katherine Ritchey Communication Manager 202-419-4562 religion@pewresearch.org

The way Americans celebrate Christmas present is rooted in Christmases past. Fully 86% of U.S. adults say they intend to gather with family and friends on Christmas this year, and an identical number say they plan to buy gifts for friends and family. Roughly nine-in-ten adults say these activities typically were part of their holiday celebrations when they were growing up.

But fewer Americans say they will send Christmas or holiday cards this year than say their families typically did this when they were children. The share of people who plan to go caroling this year also is lower than the share who says they typically did so as children. And while about seven-in-ten Americans say they typically attended Christmas Eve or Christmas Day religious services when they were children, 54% say they plan to attend Christmas services this year.

The new survey also finds significant generational differences in the way Americans plan to celebrate Christmas this year, with younger adults less likely than older adults to incorporate religious elements into their holiday celebrations. Adults under age 30 are far less likely than older Americans to say they see Christmas as more of a religious than a cultural holiday. They are also less likely to attend Christmas religious services and to believe in the virgin birth. This is consistent with other research showing that younger Americans are helping to drive the growth of the religiously unaffiliated population within the U.S. But the new survey also shows that even among Christians, young people are more likely than older adults to view Christmas as more of a cultural than a religious holiday.

These are among the key findings of a Pew Research survey conducted Dec. 3-8, 2013, among a representative sample of 2,001 adults nationwide. The survey – which explores Americans’ Christmas plans, childhood traditions, and likes and dislikes about the holiday season – also finds that most Americans say gathering with family and friends is what they most look forward to about Christmas and the holidays. When asked what they like the least about the holidays, many express frustration with the commercialization of the season; one-third say they dislike the materialism of the holidays, one-fifth dislike the expenses associated with the season, and one-tenth dislike holiday shopping and the crowded malls and stores.

One-fifth of Americans say they are the parent or guardian of a child in their household who believes in Santa Claus, and 69% of this group says they will pretend that Santa visits their home this Christmas Eve. But Kris Kringle’s visits will not be restricted only to houses where children retain their belief in the “right jolly old elf”; even among adults who say there are no children residing in their household, 21% will pretend that Santa visits their home this year.

Other highlights from the survey include:

  • Among the religiously unaffiliated, 87% say they celebrate Christmas, including 68% who view Christmas as more of a cultural holiday.
  • Roughly eight-in-ten Americans (79%) say they plan to put up a Christmas tree this year. By comparison, 92% say they typically put up a Christmas tree when they were children.
  • Nearly six-in-ten Americans say they plan to give homemade gifts this holiday season, such as baked goods or crafts. There is a big gender gap on this question; two-thirds of women (65%) plan to give homemade gifts, compared with 51% of men.
  • Those who celebrate Christmas as more of a religious event are much more apt than those who view it as a cultural occasion to say they will attend religious services this Christmas (73% vs. 30%) and to believe in the virgin birth (91% vs. 50%). But on other measures, the differences in the ways the two groups will mark the holidays are much smaller. Roughly nine-in-ten in both groups will gather with family and friends and buy gifts this Christmas, and identical shares of each group will pretend to get a visit from Santa Claus on Christmas Eve (33% each).

The full survey report, “Celebrating Christmas and the Holidays, Then and Now,” is available on the website of the Pew Research Center’s Religion & Public Life Project.

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Pew Research Center is a nonpartisan fact tank that informs the public about the issues, attitudes and trends shaping America and the world. It does not take policy positions. Its Religion & Public Life Project seeks to promote a deeper understanding of issues at the intersection of religion and public affairs.

Twitter: @PewReligion

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