Since 2004, Pew Research Center has issued an annual report on key audience and economic indicators for a variety of sectors within the U.S. news media industry. These data speak to the shifting ways in which Americans seek out news and information, how news organizations get their revenue, and the resources available to American journalists as they seek to inform the public about important events of the day. The press is sometimes called the fourth branch of government, but in the U.S., it’s also very much a business – one whose ability to serve the public is dependent on its ability to attract eyeballs and dollars.


Over the years, the Center’s approach to these indicators has evolved along with the industry, carefully considering the metrics, sectors and format in which the data appear. This year, instead of a single summary report, a series of fact sheets showcasing the most important current and historical data points for each sector – in an easy-to-digest format – will be rolled out a few at a time over the coming months.


Listed below are the 2017 fact sheets released so far, along with links to related reports that provide other angles of analysis about the news media industry. (State of the News Media reports from 2004-2016 are archived as PDFs and available here.) Check back in the coming months as the collection below grows – and in the years to come as these fact sheets continue to be updated with the latest data.

Fact TankNovember 25, 2013

Local TV stations post mixed results as some feel loss of political ads

The rush to acquire local television stations produced revenue growth for some media companies in the year’s third quarter, while others suffered losses tied to a plunge in political ad dollars.

Media & NewsNovember 22, 2013

50 years ago, America turned on the television

TV audience and survey data from the days immediately following JFK’s assassination show that Americans collectively tuned in to non-stop coverage that pioneered a new form of wall-to-wall television news delivery.

Media & NewsNovember 11, 2013

At newspapers, photographers feel the brunt of job cuts

Photographers, along with other visual journalists, represent the category of newsroom staffers hit hardest by the rounds of job cuts.

Media & NewsOctober 30, 2013

5 indicators of nonprofit news sustainability

Five key data points from the Knight Foundation report that provide a sense of how the nonprofit news field is faring.

Media & NewsOctober 11, 2013

How Americans Get TV News at Home

Even at a time of fragmenting media use, television remains the dominant way that Americans get news at home, according to a new Pew Research Center analysis of Nielsen data. And while the largest audiences tune into local and network broadcast news, it is national cable news that commands the most attention from its viewers.

Fact TankSeptember 24, 2013

Gibbs takes over a troubled Time magazine

Nancy Gibbs, Time magazine’s newly-named managing editor — and the first woman to hold that position — takes the reins at an uncertain time in the publication’s history.

Media & NewsSeptember 9, 2013

Return of CNN ‘Crossfire’ injects more opinion into evening cable news

CNN’s “Crossfire” is back, injecting more opinion-driven programming into an evening cable news landscape that is already chock full of ideology and commentary.

Fact TankAugust 21, 2013

Time Warner vs. CBS: The high stakes of their fight over fees

The weeks-long battle between Time Warner Cable and CBS that is keeping the network’s programming from being shown in major markets comes down to the all-important question of retransmission fees.

Fact TankAugust 20, 2013

NBC makes a bet on getting user-generated content from citizen videographers

NBC News purchased a digital start-up company that allows anyone with a smartphone to stream live video to the network from the scene of breaking news, a move that could lead to increased use of user-generated content.

Fact TankAugust 8, 2013

Local TV newsrooms in 2012: Bigger budgets, smaller staffs

The latest data on local television economics offers mixed messages: increasing revenue from news programming but cuts in newsroom budgets.