Online Search

Even though online Americans are more satisfied than ever with the performance of search engines, strong majorities have negative views of personalized search results and targeted ads

Director Lee Rainie presented to physicians, administrators, and staff at Providence St. Joseph Medical Center in Burbank, California on January 12 on understanding social networking and online health information seeking.

The internet is the source that people most rely on for material about the local business scene and search engines are particularly valued. Newspapers and word of mouth also rank high as sources.

Senior research staff answer questions from readers relating to all the areas covered by our seven projects, ranging from polling techniques and findings, to media, technology, religious, demographic and global attitudes trends.

Senior research staff answer questions from readers relating to all the areas covered by our seven projects, ranging from polling techniques and findings, to media, technology, religious, demographic and global attitudes trends.

Why do some people look online for health information while others do not?

Director Lee Rainie looked at the “state of reading” in the digital age by going through Pew Internet data about how teens use the internet, smartphones, and social networking sites. He argued that reading is now 1) raw material for further creati...

Search and email remain the two online activities that are nearly universal among adult internet users.

The online conversation about health is being driven forward by two forces: 1) the availability of social tools and 2) the motivation, especially among people living with chronic conditions, to connect with each other.