Obama’s YouTube moment
Barack Obama makes an early play for “YouTube moment of the 2008 campaign”
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Summary of Findings Oprah Winfrey’s well-publicized appearances with Barack Obama have raised Obama’s visibility, especially among African Americans. Roughly a quarter of Americans (26%) say they have heard more about Obama recently than any other presidential candidate, up from just 10% in November. Meanwhile, though Hillary Clinton remains the most visible candidate overall, the proportion […]
How have the news media covered the early months of the 2008 presidential election? Which candidate enjoyed the most exposure, which the best, and which the worst? With the race starting so early, did the press leap to horse race coverage from the start? A study by PEJ and Harvard’s Shorenstein Center has answers.
Summary of Findings The 2008 presidential campaign began much earlier than usual, but public interest in the campaign is at most only modestly higher than in previous campaigns. While Democrats are following the campaign more closely than at the same stage in previous primary contests, Republicans are no more engaged than in the past, resulting […]
Summary of Findings The 2008 presidential campaign remained a top tier news story last week both in terms of coverage and public interest. The campaign has been one of the top five most covered news stories for much of the year, and public interest has remained fairly consistent. This past week, the national news media […]
Summary of Findings At this early stage of the 2008 campaign, about half of the public believes that press coverage of the Democratic and Republican presidential candidates has been fair. But there are sizable partisan differences in evaluations of campaign coverage. Notably, a plurality of Republicans believes the press has gone too easy on Democratic […]