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Report Summary The American electorate feels better about itself and better about the campaign process than it did four years ago. A panel back post-mortem survey of voters conducted the weekend following the election found 77% of Americans thinking they learned enough during the campaign to make an informed choice between President George Bush, Governor […]
Report Summary Bill Clinton and Ross Perot continue to command more voter attention than George Bush. Times Mirror’s latest Air Wars Score Card finds 37% of American voters saying that in the past week they have heard the most in the media about Bill Clinton. Almost as many mention independent candidate Ross Perot (31%), while […]
Report Summary George Bush is losing the air wars to challengers Bill Clinton and Ross Perot. While the President may be getting as much media coverage and buying as much advertising as his rivals, voters this past week say they have heard most about Clinton and Perot.
Report Summary On the eve of the Democratic Convention, Governor Bill Clinton has taken a giant step toward improving his personal image. A Times Mirror poll conducted on Wednesday and Thursday evening of this week finds 59% of the voting age public having a favorable impression of the Democratic candidate VS. 34% unfavorable. This is […]
Report Summary While George Bush, Bill Clinton, and Ross Perot have all criticized 1992 campaign press coverage, the three candidates might be surprised to learn that many members of the press community share their negative views.
Report Summary The President’s approval ratings have slipped below 40% for the first time ever, a significant gender gap is re-emerging, and two traditionally strong constituencies — the affluent and younger voters — are starting to edge away from the President. While the now famous unnamed Democrat beats the President, the public still believes Bush […]
Report Summary American voters gave the press a C+ grade for its coverage of the 1990 campaign, but that is a substantial improvement over the D+ grade the press received for its coverage of the 1988 presidential campaign. The press received better ratings than the parties and the campaign professionals for Election ’90. In 1988, […]
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