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10 facts about Americans and YouTube
Using public opinion surveys and large-scale data analysis, we have studied the content on YouTube and how the U.S. public engages with it.
The longer and more often people use Facebook, the more ad preferences the site lists about them
How many ad preferences Facebook lists for its U.S. users – and how accurate they are – depends on how often, and for how long, they've used the platform.
Protests in Lebanon highlight ubiquity of WhatsApp, dissatisfaction with government
Amid unrest, here is a closer look at Lebanon's widespread use of WhatsApp, as well as unhappiness with the political and economic situation.
A small group of prolific users account for a majority of political tweets sent by U.S. adults
These users make up just 6% of all U.S. adults with public accounts, but they account for 73% of tweets from adults that mention politics.
National Politics on Twitter: Small Share of U.S. Adults Produce Majority of Tweets
The findings of this analysis paint a nuanced picture of just how prevalent political speech is among U.S. adults on Twitter.
Americans Are Wary of the Role Social Media Sites Play in Delivering the News
Getting news from social media is an increasingly common experience; nearly three-in-ten U.S. adults do so often.
Americans’ perceptions about unethical behavior shape how they think about people in powerful roles
The more confident people are that members of powerful groups behave unethically, the less likely they are to have confidence in that group’s performance.
Millennials stand out for their technology use, but older generations also embrace digital life
Millennials have often led older Americans in their adoption and use of technology. But there has also been significant growth in tech adoption in recent years among older generations.
In Emerging Economies, Smartphone and Social Media Users Have Broader Social Networks
Smartphone users in emerging economies – especially those who use social media – tend to be more exposed to people with different backgrounds and more connected with friends they don’t see in person.
46% of U.S. social media users say they are ‘worn out’ by political posts and discussions
Well before the 2020 election, many U.S. social media users are already exhausted by how many political posts they see on these platforms.
