Beyond Red vs. Blue: The Political Typology
Our typology sorts the public into nine groups based on their political and cultural values, not their party – painting a picture of American politics with far more than two colors.
Numbers, Facts and Trends Shaping Your World

Associate Director, Politics
Steven Shepard is associate director of political research at Pew Research Center. In this role, he helps lead the Center’s research on U.S. politics and policy. He focuses on projects that examine Americans’ political attitudes, elections, governance and the policy issues shaping the nation’s political landscape. He works closely with researchers across the Center to design surveys, analyze findings and communicate rigorous, nonpartisan research that informs the public, journalists and policymakers.
Prior to joining Pew Research Center, Steven spent more than a decade covering U.S. politics and elections as a reporter and editor, including at POLITICO, where he reported on campaigns and public opinion. His experience in political journalism informs his work translating complex survey research into clear, accessible analysis. Steven holds a bachelor’s degree in political science from The George Washington University.