As the Academy Awards approach, a look at moviegoing habits in the United States
About half of Americans (53%) said in a summer 2025 survey that they had seen a movie in theaters in the past year.
Short-form data and analysis from Pew Research Center writers and social scientists. To view all our reports and publications, visit our main Publications page.
About half of Americans (53%) said in a summer 2025 survey that they had seen a movie in theaters in the past year.
That’s the proportion of young Americans (ages 18-25) of both sexes who have had themselves tatooed. About half in this age group have done at least one of the following: had a tatoo, dyed their hair an untraditional color or had their bodies pierced in a place other than their ear lobe.