Numbers, Facts and Trends Shaping Your World
Read our research on:
Book reading lags behind news as an on-tablet activity among these early tablet adopters. Just 21% reported reading books at least weekly (17% daily), while 48% said they never do so. Most demographics of these users are similar to tablet users overall, except that app news users are more likely to read books on their […]
The question of whether people will pay for news on tablets is closely related to another issue-whether they use “apps” as a way to interact with news or whether they access that content through a browser, the way they do on a laptop or desktop computer. If people are using a browser, then the content […]
Crimson Hexagon Methodology The study, The Media Primary: How News Media and Blogs Have Eyed the Presidential Contenders during the First Phase of the 2012 Race, uses content analysis data from two sources. Data regarding the quantity of coverage is mostly derived from the Project for Excellence in Journalism’s in-house coding operation. (Click here for […]