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    6. How men and women rate their own masculinity and femininity

    To understand how U.S. adults see their own masculinity and femininity, we asked men and women to rate themselves on two scales: We then subtracted ratings on the femininity scale from ratings on the masculinity scale to come up with an overall rating for each respondent. For example, if someone rated themselves a 4 on […]

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    3. Quality of local crime news

    Local crime news is widely consumed in the U.S., but only a third who get this type of news are highly satisfied with its quality.

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    1. How TikTok users view, experience the platform

    TikTok has grown in popularity in recent years, attracting users with short-form videos ranging from viral dances to product reviews to mental health stories. It’s also grown as a place for news – particularly among young people. And politicians and activists alike have used the platform to engage with issues they care about. To learn […]

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    State of the News Media methodology

    Note: State of the News Media was a report that measured key audience and economic indicators for various sectors within the U.S. news industry from 2004-23. Read archived reports from State of the News Media here.  The State of the News Media fact sheets use a range of different methodologies to study the health of […]

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    2. How X users view, experience the platform

    For Americans who use X – about a quarter of adults, as of last year – it’s a place people turn to stay entertained, connect with others and keep up with what’s going on. At the same time, it’s a platform where change has been a constant, including Elon Musk’s rebranding of it from Twitter […]

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