More Americans using smartphones for getting directions, streaming TV
Smartphone use that goes beyond routine calls and text messages does not appear to be slowing.
Many nonprobability sample vendors have the ability to provide samples of respondents that, by design, are forced to align with characteristics of the U.S. population. Often those characteristics are demographics such as gender and age, though some vendors also use nondemographic variables. When a vendor forces the sample to match the population on a particular […]