Bluesky has caught on with many news influencers, but X remains popular
The share of news influencers in our sample with a Bluesky account roughly doubled in the four months after Election Day 2024, from 21% beforehand to 43% by March.
Numbers, Facts and Trends Shaping Your World
Read our research on:
Search results for: “social media”
-
-
decoded
How online discussion boards informed our study of what ‘news’ means to Americans
We share the “why” and “how” behind our use of an online discussion board as a qualitative research method.
-
data essay
What Is News?
As people are exposed to more information from more sources than ever before, how they define and feel about “news” has become less clear-cut.
-
short reads
How the audiences of 30 major news sources differ by age
The median age of regular news consumers ranges from 39 for Univision to 63 for Newsmax.
-
short reads
Many Israelis say social media content about the Israel-Hamas war should be censored
Most Israeli adults do not post or share about political and social issues online – including the war between Israel and Hamas.
-
report
7. News influencers on Instagram
News influencers on Instagram were less likely than those on other sites to post about politics during summer 2024.
-
report
10. News influencers on YouTube
YouTube news influencers are more likely to explicitly identify with the political right than the left. Few have links to the news industry.
-
report
9. News influencers on X (formerly Twitter)
News influencers on the site are more likely to explicitly identify with the political right than left. They’re also much more likely to be men.
-
report
4. How news influencers who have worked for news organizations differ from those who haven’t
News influencers with a current or past connection to a news organization are less likely to explicitly advertise their political orientations.
-
report
6. News influencers on Facebook
Far more of the site’s news influencers explicitly identify with the political right than left, and two-thirds are men.
