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short readsJul 22, 2020

Most Americans say social media companies have too much power, influence in politics

Roughly half of Americans think social media companies should be regulated more than they are now, our survey found.
reportDec 8, 2020

Methodology

Cognitive interviews The cognitive interviews for the news consumption study were developed to assess As part of the broader project to answer these questions, cognitive interviews were conducted to capture qualitative feedback on a draft questionnaire that was eventually administered to 2,021 general population U.S. adults and 1,694 metered panelists, both on Ipsos’ KnowledgePanel. The […]
short readsJul 13, 2020

Activism on social media varies by race and ethnicity, age, political party

32% of U.S. social media users say they have used these sites in the past month to encourage others to take action on issues.
reportApr 28, 2021

Methodology

The findings in this report are based on the analysis of two main sources of data: 1) a content analysis of the news coverage of the first 60 days of the Biden administration, and 2) a nationally representative survey of U.S. adults conducted between March 8 to March 14, 2021. Below are the details of […]
reportJul 30, 2020

2. U.S. adults who mostly get news through social media lag behind others in attention to election and pandemic news

Along with their demographic distinctions, those whose most common way of getting political and election news is social media also stand out for their relative lack of engagement with a number of major stories in the news. While the coronavirus pandemic and the social unrest in the wake of the police killing of George Floyd […]
reportJul 30, 2020

1. Demographics of Americans who get most of their political news from social media

In a number of areas, the 18% of U.S. adults who say social media is their most common way to get political and election news stand out from adults who most often follow politics on other platforms (such as print, radio, television or news websites). Most notably, the social media group is the youngest by […]
reportSep 28, 2020

1. YouTube news consumers about as likely to use the site for opinions as for facts

YouTube is one of the most popular online platforms in the United States. About seven-in-ten Americans (71%) say they use it, including roughly a quarter of all U.S. adults (26%) who get news there.[4.numoffset=”4″ This survey did not distinguish between the video sharing platform called YouTube and the more recently launched television streaming service called […]
decodedDec 9, 2020

Building our first video series, ‘Methods 101’

Our Methods 101 videos aim to make survey research accessible to a non-specialist audience. Here’s a behind-the-scenes look.
reportJul 30, 2020

4. In addition to lower awareness of current events, social media news users hear more about some unproven claims

Even as Americans who primarily get their political news on social media are less likely to follow most news topics and be aware of specific events in the news, people in this group are as aware – or sometimes more aware – of several unproven claims and fringe theories related to the COVID-19 outbreak. One […]
reportJul 30, 2020

Americans Who Mainly Get Their News on Social Media Are Less Engaged, Less Knowledgeable

U.S. adults in this group are less likely to get the facts right about COVID-19 and politics and more likely to hear some unproven claims.

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Activism on social media varies by race and ethnicity, age, political party

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Building our first video series, ‘Methods 101’

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