Numbers, Facts and Trends Shaping Your World

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    Bloggers Ponder the Meaning of (Artificial) Life

    News that scientists had created the first-ever living cell controlled by synthetic DNA fascinated the blogosphere last week as the discussion focused on the ethics and implications of the achievement. On Twitter, a marketing campaign gone awry received the most attention. And on YouTube, a forceful political ad drew almost a million views.

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    About the Survey

    Results for this survey are based on telephone interviews conducted under the direction of ABT/SRBI Inc. among a national sample of 1,500 adults living in the continental United States, 18 years of age or older, from March 10-14, 2010 (1,000 respondents were interviewed on a landline telephone, and 500 were interviewed on a cell phone, […]

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    Gulf Oil Leak Dominates Public’s News Interests

    Summary of Findings As oil from an undersea well continued to flow into the Gulf of Mexico last week, Americans tracked the worsening environmental disaster much more closely than any other major news story. About half (49%) say this was the story they followed most closely. Press coverage was divided between the oil leak (17% […]

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    In Social Media, Technology Drives the News Agenda

    The debate over the popular social networking site Facebook and the issue of privacy rights led a technology-focused week on social media. On Twitter, more than half of the news links were about Apple, a favorite Twitter topic. On YouTube, an ad about immigration featuring a frog puppet received the most views.

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    Jobs, Health Care and Militia Top Varied News Week

    Amid good news on jobs, storms in the Northeast and the arrest of a radical Christian militia, the news agenda was more unusually diverse last week with eight different stories gaining substantial attention.

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    Public, Media Track Oil Spill, Diverge On Elections

    Summary of Findings Americans stayed focused on the unfolding oil spill in the Gulf of Mexico last week, while the effort to cap the underwater well and limit the damage was one of two stories that dominated media coverage. The media devoted comparable levels of coverage to the spill and news about last week’s primaries […]