Numbers, Facts and Trends Shaping Your World

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    Q&A: Political polls and the 2016 election

    Courtney Kennedy of Pew Research Center, who chaired survey researchers organization AAPOR’s task force on political polling in the 2016 U.S. elections, discuss the group’s findings and recommendations.

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    Methodology

    Data in this report are drawn from a wave of the American Trends Panel (ATP), conducted from Nov. 29 to Dec. 12, 2016, among 4,183 respondents. The margin of sampling error for the full sample of 4,183 respondents is plus or minus 2.7% percentage points. The American Trends Panel, created by Pew Research Center, is […]

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    Appendix C: Terminology

    How we measured civic engagement and local news habits We examined five different aspects of civic engagement. Attachment to local community: Those who say they feel “highly attached” to their local communities are compared to those who say they feel somewhat or not attached. These groups are referred to throughout the report as “the highly […]

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    3. Perceived political diversity shows little relationship with local news habits

    One aspect of civic life that registers little connection with local news habits is perceived political diversity — that is, whether a person feels residents of their community generally share the same political views or not. Seven-in-ten U.S. adults report living in communities with a mix of political views, while about three-in-ten (27%) say the […]

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    1. Regular local voting, community attachment strongly linked to news habits

    Overall, those most engaged in civic life tend to also be the most tapped into local news, but an examination of five aspects of civic life and their relationships to three areas of local news habits finds that attachment to one’s community and regular voting in local elections connect most strongly to local news habits. […]

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    Newspapers: Fact Sheet

    Last updated June 2016 For newspapers, 2015 might as well have been a recession year. Weekday circulation fell 7% and Sunday circulation fell 4%, both showing their greatest declines since 2010. At the same time, advertising revenue experienced its greatest drop since 2009, falling nearly 8% from 2014 to 2015. Fully one-fourth of advertising revenue […]

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    16 striking findings from 2016

    In 2016, Pew Research Center examined an array of topics in America – from immigration to the growing divide between Republicans and Democrats – as well as many from around the globe.

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