Numbers, Facts and Trends Shaping Your World

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    Part 3: Reputation Management on Social Media

    Teens take steps to shape their reputation, manage their networks, and mask information they don’t want others to know. Teens are cognizant of their online reputations and take steps to curate the content and appearance of their social media presence. Teens’ management of their profiles can take a variety of forms—we asked teen social media […]

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    Part 2: Information Sharing, Friending, and Privacy Settings on Social Media

    Teens have become more likely to share certain kinds of information on social media sites. Teens share a wide range of information about themselves on social media sites; indeed the sites themselves are designed to encourage the sharing of information and the expansion of networks. However, few teens embrace a fully public approach to social […]

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    Appendix 1: Survey Methodology

    About the Survey of LGBT Adults The analysis of the experiences and attitudes of the LGBT population in this report is based on a survey conducted April 11-29, 2013, among a sample of 1,197 self-identified LGBT adults, 18 years of age or older. The survey was conducted by the GfK Group using KnowledgePanel, its nationally […]

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    Younger Americans’ Library Habits and Expectations

    Americans ages 16-29 are heavy technology users, including in using computers and internet at libraries. At the same time, most still read and borrow printed books, and value a mix of traditional and technological library services.

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    Main Findings

    Fully 95% of teens are online, a percentage that has been consistent since 2006. Yet, the nature of teens’ internet use has transformed dramatically during that time — from stationary connections tied to desktops in the home to always-on connections that move with them throughout the day. In many ways, teens represent the leading edge […]

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    Social Networking Site Users

    Overall use Internet users under 50 are particularly likely to use a social networking site of any kind, and those 18-29 are the most likely of any demographic cohort to do so (83%). Women are more likely than men to be on these sites. Those living in urban settings are also significantly more likely than […]

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    Part III: Bringing Technology into the Classroom

    Given the degree to which AP and NWP teachers are embracing and using digital tools, it is not surprising that they are making these tools a key part of their teaching practices.  In addition to desktop and laptop computers and classroom projectors, significant portions of these teachers report cell phones, digital cameras and recorders, e-readers […]

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    Section 3: Gun Ownership Trends and Demographics

    There is no definitive data source from the government or elsewhere on how many Americans own guns or how gun ownership rates have changed over time. Also, public opinion surveys provide conflicting results: Some show a decline in the number of households with guns, but another does not. The General Social Survey (GSS), conducted roughly […]

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    Appendix B: Methodology

    American Community Survey (ACS): 2011 The American Community Survey (ACS) is a continuously fielded survey that collects detailed information from a sample of the U.S. population on a wide range of social and demographic topics. Each month the ACS samples about 250,000 households. Interviews are conducted by mail and in person; follow-up interviews are conducted […]

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