Numbers, Facts and Trends Shaping Your World

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    News Magazines: Fact Sheet

    Last updated June 2016 News magazine circulation continues to shift from print to digital, although the extent of this trend is inconsistent across titles. Overall print, single copy sales fell another 3% in 2015, but across the 14 magazines studied here, the figures ranged from a 37% loss to a 65% gain. In the digital […]

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    Digital News Revenue: Fact Sheet

    Last updated June 2016 In 2015, mobile advertising spending in the U.S. across all categories (including news) overtook desktop advertising spending. The growth in mobile pushed total spending on digital advertising to its highest point in the past six years. Video advertising continued to grow as well, with an uptick reminiscent of the early days […]

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    Appendix A: References

    Autor, David and Melanie Wasserman. 2013. Wayward Sons: The Emerging Gender Gap in Labor Markets and Education. Third Way. March. http://economics.mit.edu/files/8754 Bailey, Martha J., Melanie E. Guldi, and Brad J. Hershbein. 2013. “Is There a Case for a ‘Second Demographic Transition’? Three Distinctive Features of the Post-1960 U.S. Fertility Decline.” Cambridge, MA: National Bureau of […]

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    Methodology

    The American Trends Panel (ATP), created by Pew Research Center, is a nationally representative panel of randomly selected U.S. adults living in households. Respondents who self-identify as internet users and who provided an email address participate in the panel via monthly self-administered web surveys, and those who do not use the internet or decline to […]

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    Acknowledgments

    This report was made possible by The Pew Charitable Trusts. Pew Research Center is a subsidiary of The Pew Charitable Trusts, its primary funder. This report is a collaborative effort based on the input and analysis of the following individuals: Primary researchers Michael Barthel, Research Associate Galen Stocking, Research Associate Jesse Holcomb, Associate Director, Journalism […]

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    2. Analysis suggests some readers’ willingness to dig into long-form news on cellphones

    Given the increasing use of mobile devices for online news and the physical challenge of engaging with long-form content on the relatively small screen size of most mobile devices, media analysts have wondered whether there is a future for heftier, more substantial pieces of journalism. One way to test this is to measure the length […]

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    7. Theories explaining gender differences in religion

    Women’s generally greater level of religiosity has been observed by scholars for decades; it has shown up in surveys going back as far as the 1930s.[34. numoffset=”34″ Gallup Jr., George H. Dec. 17, 2002. “Why Are Women More Religious?” Gallup. ] But not until the 1980s did academics begin a concerted effort to find an explanation […]

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    Works Cited

    AAPOR. 2003. “Interviewer Falsification in Survey Research: Current Best Methods for Prevention, Detection and Repair of Its Effects.” Benford, Frank. 1938. “The Law of Anomalous Numbers.” Proceedings of the American Philosophical Society. Bredl, Sebastian, Peter Winker and Kerstin Kötschau. 2012. “A statistical approach to detect cheating interviewer falsification of survey data.” Survey Methodology. Bredl, Sebastian, […]

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    1. Digital readership data and what it can tell us

    One of the less high-profile benefits of the news media’s move to online content is the fact that it has provided media researchers with an important tool: Readers now leave a digital footprint, meaning that researchers no longer need to rely only on a reader’s self-reports of what they saw, heard or read that day. […]