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    Methodology

    The State of the News Media report uses a range of different methodologies to study the health of the U.S. news industry, including custom analysis of news audience behavior, secondary analysis of industry data and direct reporting to solicit information unavailable elsewhere. State of the News Media 2016 industry data The State of the News […]

  • short reads

    In the age of big data, survey research will not only survive but thrive

    The next frontier of public-opinion research is already visible in the “big data” revolution. Through the digital traces of our everyday activities, we are creating a massive volume of information that can tell us a lot about ourselves. Smart data science can identify patterns in our behaviors and interests. And in some domains, such as […]

  • report

    Podcasting: Fact Sheet

    Last updated June 2016 Podcasting continued to grow in both audience and programming in 2015, though listening is still limited to a minority of the American public, and roughly half of the country is not even familiar with the term “podcasting.” Podcast producers continued to experiment with potential revenue streams during the year, while some […]

  • report

    Appendix A: References

    Burkhauser, Richard V., Amy Crews Cutts, Mary C. Daly and Stephen P. Jenkins. 1999. “Testing the Significance of Income Distribution Changes Over the 1980s Business Cycle: A Cross-National Comparison.” Journal of Applied Econometrics, Vol. 14, No. 3. Cingano, Federico. 2014. “Trends in Income Inequality and its Impact on Economic Growth.” Paris, France: Organization for Economic […]

  • report

    Acknowledgments

    This report was made possible by The Pew Charitable Trusts, which received support from the John S. and James L. Knight Foundation. Pew Research Center is a subsidiary of The Pew Charitable Trusts, its primary funder. Parse.ly’s data experts provided valuable input during the course of the project, from assistance in understanding the structure of […]

  • report

    Text Message Notification for Web Surveys

    By Kyley McGeeney and H. Yanna Yan Text messaging has grown in popularity in recent years, leading survey researchers to explore ways texts might be used as tools in the public opinion research process. In the U.S., at least, researchers must obtain consent from respondents before they are permitted to send an automated text. This […]

  • report

    Moving Without Changing Your Cellphone Number: A Predicament for Pollsters

    By Meredith Dost and Kyley McGeeney Each year about 36 million Americans move residences, according to the Census Bureau. And they quite often take their cellphone numbers with them. Others have not moved but bought their cellphone in a different state. The net result, according to new Pew Research Center estimates, is that 10% of […]

  • report

    African American News Media: Fact Sheet

    Last updated June 2016 Black-oriented news media – one of the long-standing minority news genres in the U.S. – showed little substantive change over the 2014 to 2015 period. The overall number of newspapers aimed at this population – primarily community weeklies – remained steady, but there was some evidence of audience decline, a pattern […]