Numbers, Facts and Trends Shaping Your World
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The study, the first of several the Project will provide through the course of the campaign, examined two weeks of coverage, enough to be sizable and still allow the results to be timely. Future studies will focus on other areas as well, such as the Internet and on additional cable outlets, though these reach far […]
When asked to predict the future, public confidence in science and technology is again evident. Eight-in-ten people say that cancer and AIDS will probably be cured; 23% and 19%, respectively, think that cures will definitely be found. Half of the public says scientists may be able to clone humans by the mid-21st century. Those who […]
An overwhelming 81% say they are optimistic about their lives and the lives of their families over the next half century; 40% consider themselves very optimistic. These optimists tend to be young, college educated and have higher than average incomes. Among Americans under age 30, 85% report feeling positive about their futures, compared to 72% […]
Introduction and Summary Americans anticipate many perils in the next century, but none of them, no matter how grave, can dim the public’s positive view of the future. Despite consensus forecasts of natural disasters, environmental calamities and international terrorism, Americans are near unanimous in their confidence that life will get better for themselves, their families […]
Foreword and Overview Foreword In 1987, we embarked on an ambitious project to better understand the nature of American politics. We identified a broad range of beliefs and values that underlie common political labels and that ultimately drive political action. A voter typology emerged from this effort which classifies the electorate into distinct groupings, defined […]
Introduction and Summary The public is deeply divided about the future of U.S.-China relations. Although a solid 60% majority say relations between the United States and China are stable — neither improving nor getting worse — there is little agreement over the question of whether our current handling of China is tough enough and no […]
By Marya Jones There is no doubt the name of the game in local TV news is ‘live, local and late-breaking’ more than ‘thorough, thoughtful and timely.’ Is this run-and-gun-style dictated by the nature of the television medium? Or is it a reflection of the resources and staffing companies are devoting to local TV news? […]
Spike in National Mood The public’s sense of how well the country is doing has finally caught up with Americans’ positive ratings of their own lives. In fact, the national mood is better today than at any time since the 1960s, and the public is even more optimistic about the future. Nearly one-in-three Americans give […]
The potential for conducting public opinion surveys online is a hot topic today. With the Internet’s tremendous growth, an online poll can now compile literally tens of thousands of opinions quickly and at a fraction of the cost of traditional telephone surveys. Already many commercial websites invite people to voice their views on a range […]