Numbers, Facts and Trends Shaping Your World
The study, Digital Advertising and News, contains two main elements: The central research study conducted and written in-house by PEJ researchers and an accompanying essay by Professor Joseph Turow, Ph.D., Robert Lewis Shayon Professor of Communication at the University of Pennsylvania’s Annenberg School for Communication. Professor Turow is an expert in media fragmentation and author […]
Most Haiti text donors in this sample were first-time mobile givers who contributed to earthquake relief only via text message Most of the Haiti text donors we surveyed were introduced to text giving by the Haiti disaster—three quarters (74%) say that their donation to Haiti earthquake relief was the first time they had used their […]
Introduction and findings Results from the overall Pew Internet survey show that technology users are generally more likely than non-users to be involved in almost all the kinds of groups. In the survey, 76% of adults reported being internet users; 81% said they had cell phones; and 59% said they connect to the internet wirelessly either […]
Introduction The growing apps culture is a reflection of a broader trend in which mobile devices have become standard pathways to connect to the internet. Over the past decade, desktop computers—once the mainstay of internet use in the U.S.—have steadily decreased in popularity. At the same time, the use of mobile devices to connect to […]
The analysis in this report is based on a web survey conducted September 30-October 11, 2011 among a sample of 1,168 adults, 18 years of age or older. The survey was conducted by Knowledge Networks (KN) among a random sample of households in their nationally representative online research panel. KN panel members are recruited through […]
By Professor Joseph Turow, Ph.D., University of Pennsylvania Advertising in the digital era functions very differently than in the past. A myriad of new factors weigh in on an advertiser’s decision making process based on the products, goals of the campaigns, nature and location of the target audiences, budgets, and competition. In this environment, an […]
The majority of teen social media users find online social networks to be “mostly kind” spaces, yet 88% have witnessed mean or cruel behavior there.