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The prescription drug market is enormous. Forty-five percent of American adults take prescription drugs on a regular basis, 27% occasionally take prescription drugs, and an additional 27% say they never take prescription drugs. In addition, 41% of American adults live with someone who takes prescription drugs on a regular basis. When the two groups of […]

Some 42% of online Americans use instant messaging, and 24% of instant messagers say they use IM more frequently than email.

Generation Y is the leading edge. February 2004 survey results indicate that 62% of Gen Y internet users have ever used IM.  This figure is significantly higher than any proportion of internet users in other generations.  By contrast, the next largest group of instant messengers fall within the Gen X category at 37%.  However, older […]

21% of instant message users use IM at their job. In recent years, the use of IM programs has gained popularity in the workplace.  Twenty-one percent of IM users, or approximately 11 million American adults, say they instant message at work.  This is the first time Pew Internet has probed more deeply into people’s behavior […]

About the Pew Internet & American Life Project: The Pew Internet Project is a nonprofit, non-partisan think tank that explores the impact of the internet on children, families, communities, the work place, schools, health care and civic/political life.  The Project aims to be an authoritative source for timely information on the internet’s growth and societal […]

Americans incorporate IM into their repertoire of interpersonal communication. IM serves as an additional mode of communication for individuals in the same location.  Nearly a quarter (24%) of IM users report that they have instant messaged someone in a physically close location, such as a home, office, or classroom.  The silent aspect of using IM […]