Numbers, Facts and Trends Shaping Your World
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Given the uncertainties of the moment, we asked the newspaper officials to project what their industry might look like five years down the road. There were a variety of answers. The most common scenario was that the newspaper would be printed and delivered to people’s homes less frequently, perhaps as little as two to three […]
Digital Advertising and News: Who advertises on news sites and how much those ads are targeted Monday, February 13, 2012 – News organizations are having only limited success persuading their key traditional advertisers to move online and few news websites demonstrate the kind of sophisticated targeting of advertising that many consider the future of digital […]
How close are America’s beleaguered newspapers to solving their revenue problems? A new report from PEJ that includes detailed case studies of dozens of daily papers and interviews with newspaper company executives finds an industry struggling to reinvent itself, but also some hopeful success stories.
The Web Is Dead? No. Experts expect apps and the Web to converge in the cloud; but many worry that simplicity for users will come at a price.
The share of adults in the United States who own tablet computers nearly doubled from 10% to 19% between mid-December and early January and the same surge in growth also applied to e-book readers.
