Measuring News Consumption in a Digital Era
As news outlets morph and multiply, both surveys and passive data collection tools face challenges.
Numbers, Facts and Trends Shaping Your World
Read our research on:
Search results for: “consumer trends”
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News Use Across Social Media Platforms in 2020
About half of U.S. adults say they get news from social media “often” or “sometimes,” and this use is spread out across a number of different sites. Facebook stands out as a regular source of news for about a third of Americans.
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At 100 Day Mark: Coverage of Biden Has Been Slightly More Negative Than Positive, Varied Greatly by Outlet Type
About two-thirds of news coverage dealt with Biden’s policy agenda, while about three-quarters of early Trump coverage was framed around leadership skills.
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1. Emerging change
A large share of expert respondents in this canvassing expect some already evident trends to extend and expand through 2025. They said the greatest needs include more refined and responsive global governance of the complex systems on which people depend, as telemedicine, telework, tele-learning and tele-life spread. These dependences will increase demands for expansion of […]
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Experts Say the ‘New Normal’ in 2025 Will Be Far More Tech-Driven, Presenting More Big Challenges
A plurality of experts think sweeping societal change will make life worse for most people. Still, a portion believe things will be better in a ‘tele-everything’ world.
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5. The metaverse will not fully emerge in the way today’s advocates hope
Nearly half of these expert respondents said much-more-immersive virtual settings will not have significantly broader influence in people’s daily lives by 2040. Some said the buzz about extended reality (XR) is mostly what one called “typical tech hype.” A share of them said they expect this cluster of technologies is likely to make a few […]
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Many Americans Get News on YouTube, Where News Organizations and Independent Producers Thrive Side by Side
Videos from independent news producers are more likely to cover subjects negatively and discuss conspiracy theories.
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3. U.S. adults who mostly rely on social media for political news are often less knowledgeable about current events
U.S. adults whose most common way of getting political and election news is social media lag behind Americans who turn to most other sources of news in their knowledge and understanding of the COVID-19 outbreak, politics and other current events. Between October 2019 and June 2020, the American News Pathways project asked 29 fact-based knowledge […]
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2. Climate, energy and environmental policy
A majority of Americans consider climate change a priority today so that future generations can have a sustainable planet, and this view is held across generations. Looking to the future, the public is closely divided on what it will take to address climate change: While about half say it’s likely major lifestyle changes in the […]
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short reads
Many Americans are unsure whether sources of news do their own reporting
Roughly half of Americans or more were able to correctly identify whether three of the six sources asked about do their own reporting.
