Numbers, Facts and Trends Shaping Your World

Search results for: “consumer trends”

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    The World Facing Trump: Public Sees ISIS, Cyberattacks, North Korea as Top Threats

    Survey Report When he takes office next week, President-elect Donald Trump will inherit an array of global threats in the view of the public. About eight-in-ten Americans (79%) say ISIS poses a major threat to the well-being of the United States, and 71% say the same about cyberattacks from other countries. Nearly two-thirds (64%) view […]

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    Flashpoints in Polling

    Many people wonder: Can polls be trusted? The following essay contains a big-picture review of the state of polling, organized around a number of key areas.

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    The Twilight of Landline Interviewing

    By Courtney Kennedy, Kyley McGeeney and Scott Keeter Now that over 90% of U.S. adults have cellphones,[1. Stephen J. Blumberg and Julian V. Luke. Wireless substitution: Early Release of Estimates From the National Health Interview Survey, July–December 2015. National Center for Health Statistics. May 2016. Available from: http://www.cdc.gov/nchs/nhis.htm] survey researchers are considering whether it is necessary […]

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