Numbers, Facts and Trends Shaping Your World
Read our research on:
Introduction and Summary The Sept. 11 attacks have increased the prominence of religion in the United States to an extraordinary degree, but not at the expense of acceptance of religious minorities. Fully 78% now say religion’s influence in American life is growing up from 37% eight months ago and the highest mark on this […]
One of the most noticeable features of the morning shows as you watch them critically is the steady stream of self-promotions, many of them short, but so many of them constant. These self promotions can be as simple as a quick tease for an upcoming segment on the show, a plug within a story for […]
Americans are following the news more closely than they were before Sept. 11, and cable networks such as CNN, MSNBC and Fox News Channel are their first choice for news about terrorist attacks and the war on terrorism. But cable is not the only source Americans are relying upon. Fully 44% say they at least […]
Part 1: Shopping and gift buying online The overall e-shopping picture Online shopping continues to grow as a popular Internet activity. Since we have begun to track online activity in March 2000, the overall size of the online shopping population has grown from 44 million people (the number of those who have ever bought a […]
The favorable reaction to news coverage following Sept. 11 has clearly improved the public’s broader view of the press’s role and performance – especially as to whether news organizations stand up for America and protect democracy. However, there are still important aspects of press behavior that the public views negatively. In particular, roughly half (52%) […]
Introduction Different types of online groups attract different types of Internet users and elicit different kinds of participation from members. People involved in medical support groups are different from people in hobbyist online communities. Those drawn to groups involved with civic engagement are different from those who belong to professional and trade groups. And the […]
Economic Profile of the Five Cities The five cities studied in this report have a variety of characteristics, with several being among the most highly wired cities in the United States (Austin, Portland, and Washington, DC), some being centers of high-tech manufacturing (Austin and Portland), others being service oriented (Nashville and Washington), and one traditional […]
Within this culture of using the morning shows to sell, there are distinct differences between the different programs. Good Morning America Even though it tended more toward hard news, especially after September 11, and has benefited most from ratings gains, ABC’s Good Morning America still devotes a similar amount of time as its competitors to […]
From the beginning of the crisis, the public has given the press high marks for its coverage of the attacks and the war against terrorism. In the current survey, better than three-quarters of Americans (77%) say coverage has been good or excellent, which is on par with the positive rating the public gave the press […]
Introduction and Summary The public’s worries over terrorism have declined since mid-October, despite government warnings of new attacks and recurring anthrax incidents. But this decrease in concern is not being felt uniformly across the country, and is not associated with greater confidence in the government’s ability to deal with the terrorist threat. If anything, Americans […]