What Do Health and Wellness Influencers Post About?
Just over half of health and wellness content on social media focuses on healthy living, while about a third discusses medical topics. And 38% of posts have a product or service promotion.
Numbers, Facts and Trends Shaping Your World
Read our research on:
Science
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Americans’ views of data centers have turned more negative
Americans’ views of data centers have turned more negative since January. But many are unsure or unfamiliar with them.
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About 8 in 10 Americans take supplements, and many see them as important to their health
About eight-in-ten U.S. adults say they are currently taking at least one supplement for their health, according to a new Pew Research Center survey.
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Americans want transparency when AI is used in their healthcare
About seven-in-ten U.S. adults (72%) say it’s extremely or very important that a doctor or other healthcare provider tells them if they’re using AI in their healthcare.
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From Diagnoses to Treatments, Why Americans Use AI Chatbots for Health
Americans use chatbots for a host of health-related reasons, from helping make diagnoses on their own to learning more about information they may have gotten from a doctor. Nearly all chatbot health users find this AI information helpful.
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Americans’ use of social media for health information differs by race and ethnicity
Hispanic, Black and Asian adults are more likely than White adults to get health information from social media and turn to health and wellness influencers.
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Americans Are Increasingly Pessimistic About Avoiding the Worst Effects of Climate Change
About six-in-ten Americans say countries around the world, including the U.S., will not do enough to avoid the worst effects of climate change. This growing pessimism is driven by Democrats.
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Worldwide, a quarter of new car sales are electric vehicles or hybrids
In eight countries, at least half of all new cars sold in 2025 were electric or hybrid. The U.S. reached just 10%, well below the global average of 25%.
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Key findings about Americans and mental health
As the nation marks Mental Health Awareness Month, here’s a look at how Americans describe their mental health and who they feel comfortable talking to about it.
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Moms, Coaches, Doctors, Entrepreneurs: Who Are America’s Health and Wellness Influencers?
Half of U.S. adults under 50 say they get health and wellness information from social media influencers or podcasts. About 4 in 10 of these influencers describe themselves as health care professionals; coaches and entrepreneurs are almost as common.
