report | Sep 7, 2016

Text Message Notification for Web Surveys

By Kyley McGeeney and H. Yanna Yan Text messaging has grown in popularity in recent years, leading survey researchers to explore ways texts might be used as tools in the public opinion research process. In the U.S., at least, researchers must obtain consent from respondents before they are permitted to send an automated text. This […]

report | Aug 1, 2016

Flashpoints in Polling

Many people wonder: Can polls be trusted? The following essay contains a big-picture review of the state of polling, organized around a number of key areas.

report | Aug 1, 2016

The Twilight of Landline Interviewing

By Courtney Kennedy, Kyley McGeeney and Scott Keeter Now that over 90% of U.S. adults have cellphones,1 survey researchers are considering whether it is necessary to continue dialing landline numbers in random-digit-dial (RDD) telephone polls. A new Pew Research Center study finds that, for polls already conducting a substantial share of interviews with cellphones, the answer […]

report | Aug 1, 2016

Moving Without Changing Your Cellphone Number: A Predicament for Pollsters

By Meredith Dost and Kyley McGeeney Each year about 36 million Americans move residences, according to the Census Bureau. And they quite often take their cellphone numbers with them. Others have not moved but bought their cellphone in a different state. The net result, according to new Pew Research Center estimates, is that 10% of […]

report | May 2, 2016

Evaluating Online Nonprobability Surveys

Online nonprobability surveys are fast, cheap, and increasingly popular. We compared nine samples and found that accuracy varied substantially.

short read | Mar 10, 2016

Many Americans say they voted, but did they?

One-in-six (16%) of those who say they “definitely voted” in the 2014 midterm election have no record of voting in commercially available national voter files.

report | Feb 24, 2016

Data Quality Deserves an Honest Discussion

While the possibility of falsified data is an important consideration in survey research, a new tool to detect it fails to perform as advertised.

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