The internet and consumer choice
The internet plays an important role in how people conduct research for purchases, but it is just one among a variety of sources people use and usually not the key factor in final purchasing decisions.
Numbers, Facts and Trends Shaping Your World
Read our research on:
Internet and Technology
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report
Tracking China’s Earthquake on TV and the Internet
While the internet proved to be a faster and more varied source of news about the disaster, Chinese television reports have shown an unprecedented absence of censorship: “The faces in these productions tell everything. The soldiers are young; the grief is raw; the eyes are desperate.”
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report
China’s Earthquake on TV and on the Internet
(Read on for an account of how blogs, Twitter, and Google provided news coverage in China this week.)
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New communication technologies’ impact on young adults
Our Writing, Technology and Teens report considered the impact of newer communication methods on young users. Do these effects carry over into a slightly older crowd?
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report
What is reading?
Our recent study found there is a reciprocal relationship between different forms of media as electronic conventions seep, spring and even surge onto the printed page. The que…
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report
Securing Private Data from Network ‘Zombies’
As more of us integrate social networking into our daily lives online, the layered privacy choices we make through our in-network interactions are becoming increasingly complex.
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report
Participatory Medicine
Participatory medicine and why people are “looking for the mouse.”
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report
Talking about teens, writing and technology on NPR
Today, Amanda Lenhart and Richard Sterling, the chair of the National Commission on Writing’s Board, were guests on the Tech Tuesday edition of the Kojo Nnamdi Show…
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presentation
Science & Cyberspace: What User Behavior Means for Science Educators
This speech discusses the challenges and opportunities for the science community associated with more and more people turning to the internet for news and information about science.
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presentation
Writing, Technology & Teens: The Findings of the Pew Internet Project and the National Commission on Writing
This presentation offers an overview of the findings and insights from the Writing, Technology and Teens report.