New social media research
Our colleagues at the Pew Research Center’s Project for Excellence in Journalism have developed a New Media Index and are unveiling it today.
Contrary to the image of Generation Y as the “Net Generation,” internet users in their 20s do not dominate every aspect of online life. Generation X is the most likely group to bank, shop, and look for health information online.
Our May 2008 survey asked dial-up users why they do not have a broadband connection at home and our December 2007 asked non-internet users about the reasons they do not use the internet. This table summarizes the results.