Director of Survey Research

As director of survey research, Scott Keeter provides methodological guidance to all of the Pew Research Center’s projects. His main appointment is in the Pew Research Center for the People &  the Press, where he plays a leading role in setting overall direction for the center and guiding its research. Keeter helps to design survey projects, develop questionnaires and analyze data.

He is co-author of four books, including A New Engagement? Political Participation, Civic Life, and the Changing American Citizen (Oxford University Press), The Diminishing Divide: Religion’s Changing Role in American Politics, (Brookings Institution Press), What Americans Know about Politics and Why It Matters (Yale University Press), and Uninformed Choice: The Failure of the New Presidential Nominating System (Praeger). His other published research includes articles and book chapters on survey methodology, political communications and behavior, and health care topics.

Keeter is past president of the American Association for Public Opinion Research. Since 1980 he has been an election night analyst of exit polls for NBC News, and has taught at George Mason University, Rutgers University and Virginia Commonwealth University.