Numbers, Facts and Trends Shaping Your World
Read our research on:
Report
All
Report
Publications
-
-
Public Sees Candidates Focusing on Economy
Summary of Findings Public interest in economic news remained high last week as 40% of Americans followed news about the condition of the U.S. economy very closely. Nearly one-in-four Americans (23%) listed the economy as the single news story they were following more closely than any other, placing it second only to the presidential campaign. […]
-
Where Men and Women Differ in Following the News
A look at the public’s news interests over the past year shows continuing differences between women and men in the types of news stories that they follow very closely. Women consistently express more interest than men in stories about weather, health and safety, natural disasters and tabloid news. Men are more interested than women in […]
-
McCain Wins the Coverage Battle as Media Move to Anoint Him
By generating more coverage than any other candidate last week, and easily outdistancing his GOP rivals, Senator John McCain rode a media narrative of near inevitability last week. Plus, Senator Ted Kennedy becomes a major newsmaker.
-
McCain’s Support Soars, Democratic Race Tightens
Summary of Findings Barack Obama and John McCain have made significant gains in support as the field of candidates has narrowed in both parties. John McCain now leads 42%-22% over Mitt Romney among Republican voters nationally. Support for McCain is up 13 points since mid-January, and he currently draws about twice as much support as […]
-
Hispanics in the 2008 Election: Arizona
Arizona’s Hispanic population is the sixth-largest in the nation. Nearly 1.8 million Hispanics reside in Arizona, 4% of all Hispanics in the United States. There are 673,000 eligible Hispanic voters in Arizona, 4% of all U.S. Hispanic eligible voters.