8 facts about Americans and TikTok
In the wake of TikTok’s deal to make its U.S. operations backed largely by non-Chinese investors, here’s what we know about Americans and TikTok.
American Trends Panel Wave 150
Field dates: July 15 – Aug. 4, 2024
Topics: 2024 Annual Profile Survey
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1 in 5 Americans now regularly get news on TikTok, up sharply from 2020
Among adults under 30, 43% say they regularly get news from TikTok, up from 9% in 2020.
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Social Media and News Fact Sheet
Many Americans use social media for news: About a fifth or more regularly get news on Facebook, YouTube, Instagram and TikTok.
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News Platform Fact Sheet
How Americans get news continues to evolve as platforms emerge, like AI chatbots and email newsletters. Find out how often they get news from digital devices.
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No consensus on who comes to mind when Americans are asked to name a news influencer
In an open-ended question, we asked U.S. adults who say they regularly get news from news influencers to name the first one who comes to mind for them.
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A closer look at Americans’ experiences with news on TikTok
Many TikTok accounts mix in news with a variety of other topics, from celebrity gossip to jokes and memes.
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America’s News Influencers
This study explores the makeup of the social media news influencer universe, including who they are, what content they create and who their audiences are.
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Support for a U.S. TikTok ban continues to decline, and half of adults doubt it will happen
The share of Americans who support the U.S. government banning TikTok now stands at 32%, down from 38% in fall 2023 and 50% in March 2023.
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