Outreach methods for news outlets

Note: The news outlets with the highest traffic are defined as those that had a monthly average of at least 10 million unique visitors from October-December of the previous year, according to Comscore data. Each outlet’s primary domain – the outlet’s flagship website – was analyzed; see the methodology for a list of domains.

Source: Pew Research Center audit of the 97 digital-native news outlets with the highest traffic. See methodology for details on site selection and audit process.