News Influencers Fact Sheet
News influencers on social media have become a popular alternative to traditional journalists and news organizations as a source of news for many Americans. This fact sheet looks at Americans’ experiences with news influencers on social media.
How Americans’ trust in information from news organizations and social media sites has changed over time
Overall, 56% of U.S. adults now say they have a lot of or some trust in the information they get from national news organizations – down 11 percentage points since March 2025.
Social Media and News Fact Sheet
Many Americans use social media for news: About a fifth or more regularly get news on Facebook, YouTube, Instagram and TikTok.
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