With so many respondents taking Web surveys on smartphones, creating surveys with smartphone respondents in mind is critical.
A Pew Research Center experiment found several key areas where Web surveys produced different results than those conducted by phone.
Among the most striking trends in the field of survey research in the past two decades is the shift from interviewer-administered to self-administered surveys. Fueled by the growth of the internet, self-administration as a survey mode presents a mixture of opportunities and challenges to the field.
In early 2014, Pew Research Center set out to build a probability-based panel – the American Trends Panel – to supplement our traditional method of data collection in the U.S. – the random digit dial (RDD) telephone survey. Here's how we built and managed the panel, and what we learned from it in 2014.
Pew Research Center methodologists examine the efficacy of intensive data collection with a probability-based panel and the differences in participation and responses when using a smartphone app as opposed to a web browser for a study of smartphone use.
Claire Durand, a sociology professor at the University of Montreal, discusses recent polling on the issue of Scottish independence.
While online survey panels have long been used by market researchers, they’re relatively new in the opinion-research field, and views on them are sharply divided.
Senior research staff answer questions from readers relating to all the areas covered by our seven projects, ranging from polling techniques and findings, to media, technology, religious, demographic and global attitudes trends.