The nine typology groups differ not just in the defining components of the typology—their values and attitudes—but also in their demographic makeup. In many cases, groups with similar ideological and political interests are fundamentally different when it comes to demographics, while other groups with differing beliefs share key demographic markers. Staunch Conservatives stand out as […]
22% of online Americans used social networking or Twitter in 2010 campaign; Republicans catch up to Democrats in social media use for politics.
The killing of Osama bin Laden accounted for more than two-thirds of all news coverage last week as the media spent much of it trying to piece together exactly what happened in that compound in Abbottabad, Pakistan. And that proved to be an ever-changing and evolving narrative.
Group participation and technology Across the board, technology users are more likely than non users to be involved in almost all the kinds of groups in the Pew Internet survey. Moreover, the internet is now deeply embedded in group activities and in how people create, join, participate in, and sustain groups. It is also implicated […]
The top subjects for bloggers last week involved Washington-centric stories, but not the one that galvanized much of the mainstream media. The lead subject on Twitter was about online news judgment. And on YouTube, an eight-month-old clip featuring remarks by talk host Glenn Beck became the subject of a debate about inflammatory speech.