Numbers, Facts and Trends Shaping Your World

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    Part 2. The Role of the Internet in the 2006 Election Cycle

    Introduction The internet’s role in campaigns has grown dramatically in the past decade. Several forces are driving this. At the top of the list is the growth of broadband.  There were only a handful of home broadband users in 1996. When the Pew Internet Project began asking questions about broadband access in the summer of […]

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    Section 2: The Challenge for Newspapers

    The latest news consumption study confirms the sluggish circulation figures reported by most newspapers. Four-in-ten Americans reported reading a newspaper “yesterday” in the survey, down from 50% a decade ago. And the drop-off is even more severe over the longer term. A 1965 Gallup survey found fully 71% reading a paper on the previous day. […]

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