No consensus on who comes to mind when Americans are asked to name a news influencer
In an open-ended question, we asked U.S. adults who say they regularly get news from news influencers to name the first one who comes to mind for them.
Numbers, Facts and Trends Shaping Your World
In an open-ended question, we asked U.S. adults who say they regularly get news from news influencers to name the first one who comes to mind for them.
You are an AI assistant trained to help categorize social media accounts.You will be given a description of an account and some of its recent posts. Here is a detailed codebook of the information you will be asked to provide: # CODEBOOK: ##############################################################– IND-ORG: Whether the account belongs to an individual or an organization. (CHOOSE […]
Our researchers cast a wide net across the most popular social media sites to form an inclusive list of influencers who regularly discuss news.
Many TikTok accounts mix in news with a variety of other topics, from celebrity gossip to jokes and memes.
Over three weeks studied, a majority of posts on current events or civic issues (55%) by news influencers were about government, politics or the election.
Among those who listed a main source of political news, six-in-ten say that their source is part of the “mainstream media.”
Most Americans are wary of social media’s role in politics and its overall impact on the country, and these concerns are ticking up among Democrats. Still, Republicans stand out on several measures, with a majority believing major technology companies are biased toward liberals.
Older Americans are more likely to follow local government news. People often get this news from friends, family and local outlets.
Social media plays a crucial role in Americans’ news consumption, with about one-third of adults saying they regularly get news on Facebook and YouTube.
X stands out as a place people go to keep up with politics. Still, some users see political posts on Facebook, TikTok and Instagram, too.
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