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Search results for: “race”

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    Comparing coverage in 2012 and 2008

    Four years ago, in the 2008 presidential election, media coverage of religion focused on a pivotal, defining moment for each candidate. In Romney’s case, the coverage peaked in December 2007 when he delivered a major speech about faith in public life in an effort to reduce public unease with Mormonism; many media reports likened Romney’s […]

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    Frame: Which Aspects of the Race Got Attention, and Which Ones Didn’t?

    As was the case four years earlier, the strategic aspects of the campaign dominated coverage of the closing weeks of the 2012 presidential race. Taken together, horse-race coverage as well as advertising and fundraising stories–which includes advertising, fundraising, endorsements, and the media’s coverage of themselves-combined for 44% of all the coverage examined. Yet, that is […]

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    About the Survey

    The analysis in this report is based on a web survey conducted January18-24, 2013 among a sample of 1,041 adults, 18 years of age or older. The survey was conducted by GfK Knowledge Networks (KN) among a random sample of households in their nationally representative online research panel, KnowledgePanel. KnowledgePanel members are recruited through probability […]

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    About the Survey

    The analysis in this report is based on telephone interviews conducted January 9-13, 2013 among a national sample of 1,502 adults, 18 years of age or older, living in all 50 U.S. states and the District of Columbia (752 respondents were interviewed on a landline telephone, and 750 were interviewed on a cell phone, including […]

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    About the Survey

    The analysis in this report is based on telephone interviews conducted January 3-6, 2013 among a national sample of 1,003 adults 18 years of age or older living in the continental United States (501 respondents were interviewed on a landline telephone, and 502 were interviewed on a cell phone, including 241 who had no landline […]

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    Final Weeks in the Mainstream Press

    Throughout most of the general campaign period, President Obama received slightly better coverage in the mainstream press than Governor Romney did. An earlier PEJ report showed that from August 27 to October 21, 19% of stories about Obama were clearly favorable in tone while 30% were unfavorable and 51% were mixed. For Romney, 15% of […]