How quantitative methods can supplement a qualitative approach when working with focus groups
In a recent project involving focus groups, we tested out quantitative as well as qualitative research methods.
Numbers, Facts and Trends Shaping Your World
In a recent project involving focus groups, we tested out quantitative as well as qualitative research methods.
A 56% majority of voters now say they feel hopeful about the state of the United States, up from 47% in June.
Many we surveyed offered thoughtful, respectful – if passionate – affirmations of their own political values.
“Saddened, hurt, disgusted,” one woman in her 50s said. “Never thought I would see anything like this in my life.”
Republican support for allowing undocumented immigrants to remain legally in the United States has declined.
About a year since the coronavirus recession began, there are some signs of improvement in the U.S. labor market, and Americans are feeling somewhat better about their personal finances than they were early in the pandemic.
As demonstrations continue across the country to protest the death of George Floyd, a black man killed while in Minneapolis police custody, Americans see the protests both as a reaction to Floyd’s death and an expression of frustration over longstanding issues.
The higher education pipeline suggests a long path is ahead for increasing diversity, especially in fields like computing and engineering.
There were a record 44.8 million immigrants living in the U.S. in 2018, making up 13.7% of the nation’s population.
In this post, we examine whether online opt-in or “nonprobability” surveys are consistent in the same ways as probability-based surveys.
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