Numbers, Facts and Trends Shaping Your World

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    Methodology

    The findings in this report are based on an analysis of the browsing behaviors of 900 U.S. adults who are members of the KnowledgePanel Digital online panel, a subset of Ipsos’ KnowledgePanel. These panelists qualified for the study because they: After the March monitoring period, panelists’ web browsing activity logs were delivered on April 7, […]

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    When Online Content Disappears

    A quarter of all webpages that existed at one point between 2013 and 2023 are no longer accessible.

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    Methodology

    This report is based on 664 members of Pew Research Center’s American Trends Panel (ATP) who consented to share their username for research purposes, provided a verifiable TikTok handle and whose list of followed accounts is publicly visible on their profile. Refer to our earlier report methodology for more details about the ATP and our […]

  • report

    2024 National Public Opinion Reference Survey Methodology

    Summary SSRS conducted the National Public Opinion Reference Survey (NPORS) for Pew Research Center using address-based sampling and a multimode protocol. The survey was fielded from Feb. 1, 2024, to June 10, 2024. Participants were first mailed an invitation to complete an online survey. A paper survey was later mailed to those who did not […]

  • report

    Methodology

    This report – a study of popular news influencers – uses three different research components and methodologies, including a nationally representative survey of U.S. adults conducted through Pew Research Center’s American Trends Panel (ATP), as well as an analysis of news influencers and posts from those accounts from three distinct time periods in 2024. This […]

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    10. News influencers on YouTube

    YouTube news influencers are more likely to explicitly identify with the political right than the left. Few have links to the news industry.

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