Numbers, Facts and Trends Shaping Your World

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    Audio: Fact Sheet

    Last updated June 2016 The American public’s consumption of audio content, which includes radio news and talk shows in addition to music, sports and other programming, continues to increase. Advances in consumer technologies allow increasing numbers of Americans to choose to listen to radio on a variety of newer platforms, while at the same time, […]

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    Network News: Fact Sheet

      Last updated June 2016 For audiences of network TV news divisions, the picture over the past year was a mixture of ups and downs. Viewership was stable for evening newscasts and rose for Sunday morning political talk shows, but declined in morning newscasts and news magazine programming. On the financial side, however, a clearer […]

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    Digital News Revenue: Fact Sheet

    Last updated June 2016 In 2015, mobile advertising spending in the U.S. across all categories (including news) overtook desktop advertising spending. The growth in mobile pushed total spending on digital advertising to its highest point in the past six years. Video advertising continued to grow as well, with an uptick reminiscent of the early days […]

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    Local TV News: Fact Sheet

    Last updated June 2016 The gradual decline in local television viewership resumed in 2015, after a brief break the previous two years. Local TV newscasts saw their viewership drop not only in all three key timeslots, but also during some nontraditional timeslots, an area of growth in past years. Stations generated less revenue in 2015 […]

  • short reads

    What kind of person runs for vice president?

    Of the 72 people who’ve been nominated for vice president on a major-party (or significant third-party) ticket since 1868, most have served in one or both houses of Congress or been a state governor.

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    1. Digital readership data and what it can tell us

    One of the less high-profile benefits of the news media’s move to online content is the fact that it has provided media researchers with an important tool: Readers now leave a digital footprint, meaning that researchers no longer need to rely only on a reader’s self-reports of what they saw, heard or read that day. […]

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    Methodology

    This report is based on the methodology used in the Pew Research Center’s ongoing study of government restrictions on religion and social hostilities involving religion. The goal of the study was to devise quantifiable, objective and transparent measures of the extent to which governments and societal groups impinge on the practice of religion, and to […]