Numbers, Facts and Trends Shaping Your World

Search results for: “newspaper”

  • report

    2. Assessing different survey measurement approaches for news consumption

    Broadly speaking, perhaps the biggest problem with survey measurement of news consumption is that it seems to produce inflated estimates of how much news people consume when compared with other sources, such as ratings or online trackers.[5.numoffset=”5″ E.g., Prior, 2009, “The Immensely Inflated News Audience: Assessing Bias in Self-Reported News Exposure.”] This may be because, […]