Numbers, Facts and Trends Shaping Your World
Read our research on:
The study takes an elemental approach to measuring what a “good” newscast is. A “design team” of local TV professionals defined quality as succeeding on the nuts and bolts of journalism, things like being fair, relevant, and enterprising. To measure these, the study gauges stories by a set of easily quantifiable fundamentals, such as the […]
What Four Quality Stations Can Teach You By John Corporon Most industries use benchmarking — identifying models of successful excellence — as a way of improving quality. The case study method used in top business schools is predicated on this theory. Local TV news hasn’t benefited much from benchmarking. Hard data about what works journalistically […]
The news media offered the American public a fine education in campaign tactics but told them little about matters that actually will affect them as citizens in the weeks leading up to the Iowa caucus and New Hampshire primary.
The study reveals some clear differences in the way candidates were covered, not so much positively or negatively, but the nature of the coverage, what got covered and who controlled the coverage. Bill Bradley If the former Senator from New Jersey wanted to be the candidate of big ideas, he did not succeed in doing […]
Also: The Civilian-Military Gap Flap
Journalists and news media executives across mediums and markets are united in what they think defines journalism, saying accuracy and balance in reporting represent the essence of journalism. And described in their own words, many in the profession agree that journalism is distinguished because of its contributions to the public and its impact on society. […]
Also: Early Issue Advertising
While the news media appreciate the utility of new technologies in their work, they are mixed in their views of the way journalism is practiced in these new mediums. The advent of online-only news sites and the proliferation of cable channels are given only lukewarm endorsements by the news media today, particularly among older members […]
Introduction and Summary Journalists increasingly agree with public criticism of their profession and the quality of their work. Overwhelmingly, news media professionals say the lines have blurred between commentary and reporting and between entertainment and news. A growing number of reporters, editors and news executives also say that news reports are full of factual errors […]